Digital Drive Live logo

Thursday 10th June 2021, 9.30am - 4.30pm

Discover new ways to connect with customers,

increase sales and grow your business 

 

Make sure you join us for the most anticipated conference line up we have ever pulled together at Digital Drive.  Whether you want to be motivated, learn new skills, grab a slice of inspiration, or learn from the experts - Digital Drive LIVE will do all of this and more. 

JOIN US FOR THE ENTIRE DAY, OR COME ALONG FOR JUST ONE SESSION - WHATEVER SUITS YOUR DIARY BEST.  JUST MAKE SURE YOU DONT MISS OUT ALTOGETHER!

Why attend Digital Drive LIVE?

Chart showing increae in sales

Increase your sales

by discovering the secrets to social media success

Trophy indicating success

Set yourself up for success

by defining your 2021/22 Digital Marketing Strategy

Video Camera Ico

Create videos/vlogs to engage your audience

Handshake ico representing long term customers

Keep customers for life by thinking outside the box

Shopping cart icon representing new customers

Reach new customers through Google

Lightbulb icon representing inspiration

Be inspired to drive your business forward

WORLD CLASS SPEAKER LINE-UP

Described by Forbes as a 'Game-changing' speaker and author, Geoff Ramm returns to his native North East to deliver his world class keynote address as part of Digital Drive: LIVE . Geoff will share his out-of-this-world ideas on how you can create a customer experience that has your business talked about for decades!  Geoff is joined by fellow professional speaker and award winning entrepreneur, Lizzy Hodcroft, whose infectious personality and ambition even led to her being described as "Dazzling" during her appearance on Dragons Den in 2018.  

Networking

MORNING NETWORKING - 9:00AM

Get to know each other and create new business opportunities. 

Connect with peers and colleagues in the Meeting Hub for more in-depth one-to-one conversations.

Geoff Ramm

Geoff Ramm - 9:45AM

Morning Keynote - Celebrity Service

Geoff Ramm, the creator and author of Celebrity Service and OMG Marketing, knows that great customer service leads to lucrative, repeat business.

So how can you design a customer experience that has you talked about for decades to come?

Geoff knows the Jedi Mind Trick to make you craved by your customers, envied by your competitors and raved about in your industry.

In this interactive keynote you will not only discover out-of-this-world ideas, but you'll come up with exciting ways to implement them too.

Dr Jayne Rodgers

Dr Jayne Rodgers, Teesside University - 10:45AM

Getting your content seen with Facebook Ads

Janye is a Senior Lecturer in Digital Marketing and Digital Business, Trainer on the Google Digital Garage project, Digital Marketing Specialist and award-winning fitness blogger.  Dr. Rodgers has over 17 years’ experience of business management, education and research. In this session you'll learn how to:

  • Understand your customers better

  • How to find new customers

  • How to reach new customers with Social Adverts

  • How to know you've reached them!

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Jonny Ross, Fleek Marketing - 10:45AM

Finding new customers using Google Ads - How to get a return on investment

Delivered by Jonny Ross, this session will help with understanding the steps needed to design your google ad campaigns and help you: 

 

  • Understand the role of Pay per Click in the search marketing landscape

  • Develop and implement PPC campaigns that increase high quality clicks and raise Quality Scores

  • Craft highly effective PPC ads that encourage click-throughs while continuously testing

  • Identify, measure and act upon the KPIs  that will help you boost your PPC performance

  • Use all of this new knowledge to help you win more business!

Networking

NETWORKING BREAK - 11:45AM

Get to know each other and create new business opportunities. 

Connect with peers and colleagues in the Meeting Hub for more in-depth one-to-one conversations.

Lizzy Hodcroft

Lizzy Hodcroft - 12:15PM

Lunchtime keynote

Lizzy is a one-woman force of nature. Her enormously ambitious and passionate vision and her proactive stance on Mental Health in entrepreneurs certainly helps to address a subject that is not always pushed into the lime-light.

 

Lizzy originally fell in love with start up when starting her business, The Sweet Beet, in which she appeared on Dragons Den.  Most recently, she is often busy with public speaking and creating her new business as co-founder in Discova Health. Her story shapes a narrative of true entrepreneurship and through that, a path to recovery, self-discovery and enlightenment.

Amy Stockdale

Amy Stockdale, Digital Allies - 1:15PM

Video Marketing Success - Reels, Stories & Going Live

 

The amount of content being produced on social media is at an all time high right now, meaning that it’s more important than ever to stand out from your competition.. A brilliant way to do that is to experiment with video content & take advantage of the variety of video-related content types available to us - from Reels, to Live Video, to Stories. 
 
During this session, we’ll explore the ways in which you can develop your video marketing strategy for 2021. Identifying key pieces of equipment, ways in which you can think of content to produce and a vital overview of the key types of video content available for you to create right now. 

Pascal Fintoni

Pascal Fintoni - 1:15PM

Digital Marketing Strategy - Plan, Do, Review

If you are new to digital marketing or are disappointed by the results to date, perhaps undecided about the many options available today, maybe in need of a fresher perspective? This session is for you. 

Experts Panel

Panel Discussion - 2:15PM

The role of Artificial Intelligence (AI) in business - The Rise of the SME

When you hear AI you might be thinking along the lines of 'Terminator' or  'Robocop' but AI isn't just about robots and something only large companies could invest in.

 

Over the last few years the high speed growth of AI makes it more likely for SMEs to embrace the technology, helping to increase sales and improve customer experience.

During this discussion we will hear from companies who have used AI to help further their business.  

Rik Be More Social

Rik Courtney, Be More Social

The Fundamentals of Social Media

 

Our event host for the day will deliver a powerful closing keynote session on The Fundamentals of Social Media.  

Social Media puts you directly in front of your customers, however most of us struggle to understand how social media achieves this.

Whether you want to learn how to gain more customers, build your brand or know what content to post Rik will tell you how to do this.

During this session we’ll look at:

  • Defining your social strategy

  • Your customer experience

  • How often to post

  • Identifying keywords

  • Reviewing your data