The Ultimate Guide To Going Live On Social Media

Who is it for?

All levels – from decision makers who are new to digital marketing or to practitioners in need of a fresher perspective.

What will I learn?

The tactics and tech you will need to plan and produce your live sessions on the most popular social networks.

Importantly, we will look at the different ways you can take advantage of live conversations and add value to your existing digital marketing activities.

Part 1 – The ‘Going Live’ Revolution Is Here! – A scene-setting module looking at the rise in live content consumption and the many options available to you.

Part 2 – The ‘Going Live’ Streaming Formula – A practical session focused on the steps to create valuable content using the 4 Rs formula: Research – Rehearse – Record – Repurpose©

Part 3 – Your Live Streaming Series – An interactive session to help you develop content ideas for your live sessions and decide which series format is best for you.

Part 4 – Your Live Producer Toolkit – Let’s talk about the kit you will need from low budget options to the pro tech you may want to add on your Christmas list!